Meet the Exhibitor Council

Who Makes Up the IAC?

IAC members are a diverse group of individuals who work for companies of varying sizes, from a variety of industry sectors, and with different professional functions in their respective organizations. IAC members are not compensated, do not receive additional priority points for their participation, and are not given preferential treatment. Ideas for enhancing DDW are welcomed and valued.

Council Roster

The following exhibitors have generously volunteered to be a part of DDW's Industry Advisory Council (IAC).

  • Temple Daly, AbbVie, Term: 2015-2017
  • Genevieve Gapud, Prometheus Laboratories, Inc., Term: 2016-2018
  • Jake Glazer, Endoscopy Specialists, Inc., Term: 2016-2018
  • Mona Gore, ERBE USA, Inc., Term: 2016-2018
  • Michelle Pflug, AbbVie, Term: 2015-2017
  • Katy Anderson, Medtronic, Term: 2016-2018


Each year the IAC and Show Management sit down and discuss industry trends, exhibitor needs, location and facility, housing, vendors as well as the exhibit hall and attendee activities. DDW is always open to recommendations from not just this council, but all exhibitors. We need your feedback to continue to make DDW valuable to exhibitors and attendees. Please contact Christopher Adams, DDW industry sales manager with comments, suggestions or questions. Please view your meeting minutes from IAC 2016 meeting.

Read Minutes


Exhibitors are strongly encouraged to express their ideas to the DDW industry and operations staff or to members of the IAC for the meeting. Please refer to the IAC Guidelines for more details.

View Guidelines

DDW Show Management

Diedra Crawford, CEM, CMP
Currently Industry Sales and Operations Director at Digestive Disease Week®, Diedra’s team is responsible for all booth and sponsorship sales, as well as all operational aspects of the event.

Diedra brings over 20 years of experience to DDW specializing in trade show marketing strategy development and implementation to include exhibitor and attendee retention, sponsorship development and fulfillment, registration protocol, website development, vendor relationship management, project management, show theme design and production, show operations, education conference management and special events.

Diedra’s experience includes managing The Shooting, Hunting, Outdoor Trade (SHOT) Show for six years prior to joining the DDW team.


Christopher Adams

With over 25 years of advertising, exhibit and sponsorship sales experience with various associations, Christopher has served as Digestive Disease Week® Industry Sales Manager for 13+ years. In this role he oversees the exhibit booth and sponsorship sales. He also serves as the primary staff contact for DDW’s Industry Advisory Committee made up of exhibitors and serves as a liaison to several third-party vendors.


Kaitlin Lawrence
Kaitlin has been with DDW® for over two years and came from a pharmaceutical advertising agency where she planned media for major players within the Gastroenterology space. Now serving as the industry senior coordinator, Kaitlin’s main responsibilities are management of the Exhibitor Web Portal, exhibit and sponsorship sales, sponsorship artwork collection and fulfillment, satellite symposia coordination, and assisting the industry team with miscellaneous projects. 


Nia Murphy, CEM
During her 10+ year tenure, Nia has various roles in DDW®.  As Operations Manager, Nia oversees exhibit hall logistics to include General Service Contractor and EAC coordination, tracks and maintains all required exhibitor documentation including island drawings for compliance, exhibit service manual development, security, floor management, food service and exhibitor education. Nia is also responsible for our attendee engagement activities, product theaters and gamification in conjunction with our mobile application.